PROBLEM.
Why is everyone treating self-care in silos?
Twofold started with one question: why are beauty and wellness still treated like separate routines? Our founders—a biochemist and a wellness + beauty enthusiast—set out to create something smarter. Fewer steps. Fewer products. Less money wasted. Better results.
We wanted a self-care ritual that works as hard as we do. No fluff, just function. No 10-step regimens, just two aligned formulas designed to simplify both your routine and your shopping cart.
SOLUTION.
Create a space for hybrid self-care.
We believe in an aligned approach. It didn't exist so we filled the gap between wellness and beauty. That’s why every Twofold product is designed with a mirrored formulation approach between cosmetic and food-grade ingredients.
Our goal? To make next-gen routines feel easier and prove that ingredient alignment is the way to better results.
TREND BASED + SCIENCE-ROOTED.
High standards. Low maintenance.
.Our formulas are built on science, crafted by our Chief Science Officer, and tested for safety. We take what’s trending, make it better, and skip the fluff—no fillers, no gimmicks. Just powerful ingredients that work, and work even better together.
MEET THE DUO.
Built by Two. Made for You.
Twofold was founded by a startup tech and beauty nerd and a biochemist + cosmetic chemist with one shared belief: wellness shouldn’t be this complicated.
One brought deep formulation expertise. The other brought a novel vision —and a frustration with the cluttered state of self-care. Together, they created a better way to glow—simpler, smarter, and actually aligned from the inside out.
